Social Media Secrets for the Savvy Loan Officer

Social Media Secrets for the Savvy Loan Officer

Social media was recently touted as the most efficient marketing channel, which got me thinking about a lot of questions I get from loan officers who are consistently concerned about time, but also about expanding their customer base. So I thought it may be beneficial...
4 Myths of Social Media You Need to Rethink

4 Myths of Social Media You Need to Rethink

Gone are the days of companies considering if they should utilize social media in their efforts to connect with key audiences. Now the question of if has evolved into a question of how. How can we do social media better? Ways in which you can begin this process of...
Social Media in a Regulated Industry

Social Media in a Regulated Industry

People frequently ask me the same question. “Why should I care about social media?” My immediate internal reaction is of disbelief, I mean social media has been fully integrated into most of our lives for over a decade now…but to be fair, it is an important question...