5 Secrets of Customer Experience Success in the Mortgage Industry
These days, a focus on “customer service” isn’t enough. In every profession, it’s the end-to-end “customer experience” that will set you apart from the competition – and the mortgage industry is no exception. Improving your customers’ experience is like painting the...
Authenticity is the New Truth in Advertising
Ever heard of femvertising? Yes, that’s a real thing, and while you might not be familiar with the term, I bet you’re familiar with the concept. Under Armor’s “I Will What I Want” ad featuring ballerina Misty Copeland with its 10 million YouTube views and Always’...
Happy Fourth of Groundhog Day
At the time of this posting we are just a few days from July 4 and celebrating Independence Day. So why do I feel like I’m Bill Murray in the movie Groundhog Day? If you’ve never seen it, Bill Murray plays a weatherman who wakes up each morning to find he is living...Featured Webinar
LinkedIn Strategies for Loan Officers
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